Gen Z Fuels India’s Cold Coffee Boom as Brands Expand Beyond Summer Demand
India’s cold coffee market is witnessing rapid growth as Gen Z consumers increasingly embrace iced beverages as part of their daily routine, prompting major FMCG companies, café chains, and direct-to-consumer (D2C) brands to expand their offerings in what is emerging as one of the country’s fastest-growing beverage segments. Read More
Gen Z Fuels India’s Cold Coffee Boom as Brands Expand Beyond Summer Demand Read More »