Why do food entrepreneurs struggle to stay profitable in the age of digital food delivery?

Despite online food ordering becoming mainstream across urban and semi-urban India, there is a widening gap between revenue growth and bottom-line profitability for independent food entrepreneurs. On the surface, the sector appears to be thriving. Digital orders continue to scale, consumer adoption of delivery is widespread, and food ordering has become a routine habit across metros as well as Tier 2 and Tier 3 cities. Read More